Below you'll find a list of all posts that have been tagged as “Content and Digital Storytelling”
What is the power of a personal story? Client Challenge When the American Battle Monuments Commission (ABMC) wanted to construct a new visitor center at the American Military Cemetery in Normandy, France, they needed a team of professionals to help …
How can a company’s story enhance corporate identity? Client Challenge GlaxoSmithKline (GSK), one of the largest pharmaceutical firms in the world, has a long history. Its earliest predecessors date back to the 18th century, and a series of acquisitions and …
What is the value of investing in corporate heritage? Client Challenge In 2014, Meijer, a family-owned, Midwestern supermarket chain, was renovating its corporate headquarters. The company decided to devote part of its new campus to a Heritage Center to showcase …
Client Challenge The original Statue of Liberty Museum occupied a small area in the Statue’s pedestal, but with increased security after 9/11 and growing crowds, most visitors to Liberty Island couldn’t see it. The Statue of Liberty-Ellis Island Foundation, Inc., …
DuPont’s 200-Year Anniversary As one of the few major corporations to grow up with the nation, E. I. du Pont de Nemours and Company understood the importance of leveraging its business history for its approaching 200-year anniversary. The company turned …
USACE-SWF: Updating a Federal History The Fort Worth District of the U.S. Army Corps of Engineers (USACE-SWF) is one of the largest and key military and civil works engineering districts in the United States. In 2011, the USACE-SWF commander noticed …
