In late 2004 Southern California Edison (SCE) decided to expand on its existing long-term relationship with the Henry E. Huntington Library and Botanical Gardens in San Marino by donating a century of its photographs and historical print records “ a …
GlaxoSmithKline Corporate History Exhibit
How can a company’s story enhance corporate identity? Client Challenge GlaxoSmithKline (GSK), one of the largest pharmaceutical firms in the world, has a long history. Its earliest predecessors date back to the 18th century, and a series of acquisitions and …
DuPont Corporate Anniversary Celebration
DuPont’s 200-Year Anniversary As one of the few major corporations to grow up with the nation, E. I. du Pont de Nemours and Company understood the importance of leveraging its business history for its approaching 200-year anniversary. The company turned …